<p>It is not uncommon for data discrepancies to exist between what you see in your Feature.fm Insights pages and other third-party reporting tools. These discrepancies can be the result of many factors including key metric definitions, methodologies and unique nuances of each platform. </p>
<h2 id="h_01JPQXAVTCZX1ST2G62SV3B3RW">Common reasons for click and other metric discrepancies</h2>
<ol>
<li>
<strong>Different definitions for key metrics that have the same or similar name</strong>: Feature.fm counts <em>Page Visits</em> anytime a visitor lands on the page, and <em>Clicks to Service</em> anytime a button the landing page is clicked. Both of these are different than a <em>Link Click</em> that might be counted by a third-party ad platform. Methodologies and rules for data quality, e.g. bot activity detection and data de-duplication, will also vary from platform to platform and can lead to variability in reporting metrics. </li>
<li>
<strong>Browser and cookie settings:</strong> All page activity will be recorded in Feature.fm Insights because the activity is happening directly on the landing page. If you are using a retargeting pixel or access token to track activity on a Feature.fm landing page through a third-party site, the event data may not get sent or register if the page visitor has ad or pop-up blockers enabled, or if there are other privacy settings turned on that block cookie tracking. This is especially the case for territories where GDPR applies. </li>
<li>
<strong>Geographic and Legal Restrictions:</strong> Several countries and regions have restrictions on cookie tracking due to data privacy regulations. Cookie regulations are continually added and updated which are likely to interfere with pixel activity and event data registering in third-party platforms.</li>
</ol>
<p>In general, Feature.fm analytics and Insights pages should be referenced as the primary source of truth when it comes to traffic and activity <em>on </em>Feature.fm landing pages.</p>
<p> </p>

Data discrepancies between Feature.fm and other third-party platforms

<p>Your Pre-Save Delivery Analytics will show you not only the total number of pre-saves collected, but it will also show you the status of your pre-save on the release day. There are four different stages of delivery for a pre-save, which we display on the progress bar. </p>
<p><img src="https://featurefm.zendesk.com/hc/article_attachments/10366665187469" alt="Pre-Save_Delivery.png"></p>
<p>The four states of a delivery are as follows: </p>
<ul>
<li style="font-weight: 400;" aria-level="1">
<strong>Successfully Delivered:</strong><span style="font-weight: 400;"> Content that has been sent to the library your fans’ have requested during the Pre-Save.</span>
</li>
<li style="font-weight: 400;" aria-level="1">
<strong>Queued for Delivery:</strong><span style="font-weight: 400;"> Content that has not yet been sent to your fans’ but is either about to be processed for delivery or, in the case of a local release, is waiting to be available in your fans’ territories.</span>
</li>
<li style="font-weight: 400;" aria-level="1">
<strong>Pending Source:</strong><span style="font-weight: 400;"> Content that has not been sent because the source - the link or ISRC/UPC of your content - is either invalid or missing. Edit your Smart Link with the corrected link within three days of the release date to successfully deliver your Pre-Save to your fans.</span>
</li>
<li style="font-weight: 400;" aria-level="1">
<strong style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Helvetica, Arial, sans-serif;">Couldn’t Be Delivered:</strong><span style="font-weight: 400;"> Content that could not be delivered to the fans’ library. A common reason this can happen will be because the fan removed the authorization token before the release date, or if the correct content source was not supplied within three days of the release date.</span>
</li>
</ul>

Reading the Pre-Save Delivery Analytics

<div class="intercom-interblocks-heading intercom-interblocks-align-left">
<h1>1. Audience Dashboard (Pro only feature)</h1>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><a href="http://feature.fm/" target="_blank" rel="nofollow noopener noreferrer">feature.fm</a> offers a centralized audience dashboard where you can keep track of your collected audience emails. Email collection can be utilized for a number of purposes such as picking a winner to give VIP tickets to, grow your mailing list, or to get a better understanding of who is listening to your music and where.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You fans emails will be listed, along with their locations and ages. You can see what preferred streaming services they use and whether or not they’re on a paid or free plan. </p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090201/f0a315c63450203f0c20e617/Screen+Shot+2020-02-14+at+4.55.56+PM+copy.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090201/f0a315c63450203f0c20e617/Screen+Shot+2020-02-14+at+4.55.56+PM+copy.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>In our dashboard you’re able to export your entire email list. To do this, click on “export” shown below. A download of your email list will commence in .csv format.  </p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090244/f78fd9f456bed7ccccbe4357/Screen+Shot+2020-02-14+at+5.13.38+PM+copy.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090244/f78fd9f456bed7ccccbe4357/Screen+Shot+2020-02-14+at+5.13.38+PM+copy.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Segmentation can also be used to identify different demographics. Let’s say you wanted check out all of the how many of your fan emails were from Paid Apple Music users in Chile.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Start by checking off audience filters to the left of your screen, and the list will update to those parameters. </p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090337/04a8f5c8b8edd734f36cc20e/Screen+Shot+2020-02-14+at+5.20.32+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090337/04a8f5c8b8edd734f36cc20e/Screen+Shot+2020-02-14+at+5.20.32+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>It’s also possible to save that segment from Chile that we just created. Simply click on “Save Segment” in the upper right hand corner next to export, and your .csv file will download. </p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090373/39401c83378ef1ec7d3eed63/Screen+Shot+2020-02-14+at+5.13.38+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090373/39401c83378ef1ec7d3eed63/Screen+Shot+2020-02-14+at+5.13.38+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Your audience data is accessible to you for life!</p>
</div>
<div class="intercom-interblocks-heading intercom-interblocks-align-left">
<h1>2. Individual Smart Link, Pre-Save, or Action page analytics.</h1>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You can also access fan email addresses and audience insights for an individual link like a pre-save. Click on the small bar graphics to the right of your links to access your insights.</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185091655/f794711a27fe640d64344974/Screen+Shot+2020-02-14+at+5.33.02+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185091655/f794711a27fe640d64344974/Screen+Shot+2020-02-14+at+5.33.02+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Scroll down the page to view your audience specific to your link. </p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/195283688/345e1e535bc669f5f85454e2/Screen+Shot+2020-03-25+at+12.28.42+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/195283688/345e1e535bc669f5f85454e2/Screen+Shot+2020-03-25+at+12.28.42+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Other analytics included in addition to your audience data are your Timeline, Top Channels, Activities, Top Referrals, Top Services and Locations.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>For more information on reading these insights, check out <a href="https://featurefm.zendesk.com/hc/en-us/articles/360042839292" target="_blank" rel="nofollow noopener noreferrer">Understanding Pre-Save Analytics</a></p>
</div>

How to access and use your Audience Emails

<h2 class="educate__article__view__summary">Easily share your marketing analytics externally with the Analytics Share URL.</h2>
<div class="u__pt__x3 u__pb__x6">
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You have the ability to share real time analytics for any Smart Link, Pre-Save, or Action Page campaign that you run within <a href="http://feature.fm/" target="_blank" rel="nofollow noopener noreferrer">Feature.fm.</a> To share your dashboard with an outside party (such as a manager, a publicist, or even the artist themselves), first click into your Insights on your homepage for the specific link you would like to share:</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/153240155/501900a1a77577ab42ee3c25/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/153240155/501900a1a77577ab42ee3c25/image.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>From there, toggle on the top "Share this report" button:</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/153238049/f496c676e7b3bee4e3d6d525/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/153238049/f496c676e7b3bee4e3d6d525/image.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This will create a unique URL that you can share; anyone who has access to this URL can view all of your statistics in real time, with the same interactivity that you see within your own dashboard when you are logged in; <strong>they do not need to have a </strong><a href="http://feature.fm/" target="_blank" rel="nofollow noopener noreferrer"><strong>Feature.fm</strong></a><strong> account created in order to access this</strong>. Hit "copy" and this will copy the URL to your clipboard.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>If you'd like to remove an outside user's access to this page, you can untoggle the button off and that will render the original URL defunct. From there, you can always create a new URL to begin sharing:</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/153240989/ac38db6f511713e6a8208ac6/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/153240989/ac38db6f511713e6a8208ac6/image.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><em>[Note: If your campaign has an email collection component, we will </em><strong><em>not</em> </strong><em>display the first party data that you have garnered, to protect your own privacy. Instead, the top figures will show only.]</em></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/153242481/bb11d07f09e80e85a39921eb/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/153242481/bb11d07f09e80e85a39921eb/image.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Learn more about understanding pre-save analytics <a href="https://featurefm.zendesk.com/hc/en-us/articles/360042839292" target="_blank" rel="nofollow noopener noreferrer">here</a>.</p>
</div>
</div>

Share your Insights & Analytics with others

<h2 class="educate__article__view__summary">A guide on how to read your pre-save statistics. </h2>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>For each Pre-Save you create on Feature.fm, we'll show you a report of important analytics, which you'll find by navigating to the <strong>Smart Links</strong> page and selecting the Insights option to the right of your Pre-Save. </p>
<p> </p>
<h4><strong>PRE-SAVE DELIVERY ANALYTICS</strong></h4>
<p>This section will show you the total number of Pre-Saves you collected and the delivery status once you reach the release date. For both, you can see these numbers in total and broken down by service. </p>
<p><img src="https://featurefm.zendesk.com/hc/article_attachments/10365456158989" alt="Toggle_Analytics.gif"></p>
<p>There are four possible states that make up the delivery progress bar. This is what each status means: </p>
<ul>
<li style="font-weight: 400;" aria-level="1">
<strong>Successfully Delivered:</strong><span style="font-weight: 400;"> Content that has been sent to the library your fans’ have requested during the Pre-Save.</span>
</li>
<li style="font-weight: 400;" aria-level="1">
<strong>Queued for Delivery:</strong><span style="font-weight: 400;"> Content that has not yet been sent to your fans’ but is either about to be processed for delivery or, in the case of a local release, is waiting to be available in your fans’ territories.</span>
</li>
<li style="font-weight: 400;" aria-level="1">
<strong>Pending Source:</strong><span style="font-weight: 400;"> Content that has not been sent because the source - the link or ISRC/UPC of your content - is either invalid or missing. Edit your SmartLink with the corrected link within three days of the release date to successfully deliver your Pre-Save to your fans.</span>
</li>
<li style="font-weight: 400;" aria-level="1">
<strong style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Helvetica, Arial, sans-serif;">Couldn’t Be Delivered:</strong><span style="font-weight: 400;"> Content that could not be delivered to the fans’ library. A common reason this can happen will be because the fan removed the authorization token before the release date, or if the correct content source was not supplied within three days of the release date.</span>
</li>
</ul>
<h4><strong>AUDIENCE</strong></h4>
<p>These are all the fans that have been collected through your Pre-Save Smart Link. Here you can search for individual fans by email address and see their details - including whether they have received the pre-saved content (as shown by the activated icon under the Actions column) or not.</p>
<p> </p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<h4><strong>TIMELINE</strong></h4>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>The numbers here help to break down the overall traffic to your Smart Link. Here is what each of those numbers mean:</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>1) <strong>Total visits:</strong> the amount of times your link received a click (this could be include one person clicking multiple times, <strong>not</strong> uniques)</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>2) <strong>Unique users:</strong> how many times an individual person clicked on your link (they could have clicked more than once, as we can see the total link clicks are higher on this campaign)</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>3) <strong>Clicks to service:</strong> how many times an action button was clicked on by a user (again, this could include one person clicking multiple times...they could leave the page open and click on it a few times before closing, etc.)</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><img src="https://featurefm.zendesk.com/hc/article_attachments/10365888723725" alt="Pre-Save_Timeline.png"></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Just because someone clicks on a service (that 8.3k number), it doesn't indicate that they completed the pre-save. Always use the number from the Pre-Save Delivery Analytics for that figure!</p>
<p> </p>
<h4><strong>TOP CHANNELS, TOP ACTIVITIES, and TOP REFERRALS</strong></h4>
</div>
<div class="u__pt__x3 u__pb__x6"> These sections breakdown the traffic to your Smart Link by how your fans are arriving there. </div>
<ul>
<li class="u__pt__x3 u__pb__x6">
<strong>Top Channels</strong> - This shows traffic by different Organic and Paid channels. You can differentiate this by matching how your share the Pre-Save using the Channel Tracking links (<a href="https://help.feature.fm/hc/en-us/articles/360042218132-How-To-Share-Your-Smart-Link-With-Channel-Tracking" target="_self">read more about that here</a>).</li>
<li class="u__pt__x3 u__pb__x6">
<strong>Top Activities</strong> - This shows traffic by tagged activities - like specific posts or newsletters - which you can set up (<a href="https://help.feature.fm/hc/en-us/articles/360042218152-Tag-your-Smart-link-marketing-efforts-with-Activities" target="_self">read more about that here</a>).</li>
<li class="u__pt__x3 u__pb__x6">
<strong>Top Referrals</strong> - This shows traffic by specific web locations - like the specific domains that a visitor came from when they visited your Smart Link.  </li>
</ul>

Understanding Pre-Save Analytics

Marketing Analytics

<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>The Analytics Page for a Deezer Campaign</strong></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Play Sources'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322682/e10590d78eb3d207e210b9c4/Screen_Shot_2017-07-25_at_12.34.22_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322682/e10590d78eb3d207e210b9c4/Screen_Shot_2017-07-25_at_12.34.22_PM.png" alt="Screen_Shot_2017-07-25_at_12.34.22_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Budget Spent-</strong> How much money you have spent for your campaign</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Avg CCP-</strong> This number is the average cost per play for your campaign</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Sponsored Plays-</strong> The number of times your song has been played for over 30 seconds</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Engagements-</strong> An engagement is defined as any positive interaction taken with your song outside of listening to it. It includes favorites, shares, follows, Soundcloud clicks, etc. The example picture above shows that the artist had 5,229 engagements for his campaign. The breakdown of the engagement type will be discussed in the "Engagement Breakdown" section.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Play Sources-</strong> This tells you where your music is being played and how many times it is being played</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>*Note* Make sure that when you are looking at your analytics that you make the timeline for "all time" that way you can see the progress of your song throughout the whole time you have had your campaign.</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322705/106f22b1800df9604a2a6d91/mceclip0.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322705/106f22b1800df9604a2a6d91/mceclip0.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>'<strong>Plays Timeline'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322709/a006946c85b3ad8189f3dfb1/Screen_Shot_2017-07-25_at_12.38.15_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322709/a006946c85b3ad8189f3dfb1/Screen_Shot_2017-07-25_at_12.38.15_PM.png" alt="Screen_Shot_2017-07-25_at_12.38.15_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>The Play timeline explains how many times your song was played during the time period that you input. If you want to change the time period you can use the two bluish grey bars on the bottom of the graph to adjust the time period.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You can also solely look at plays or solely look at engagements by clicking plays or engagements at the top of the graph. Click the little circle that corresponds with the one that you want to solely see.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Engagement Breakdown'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322714/e28609943ad53bd1b86774ed/Screen_Shot_2017-07-25_at_12.42.40_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322714/e28609943ad53bd1b86774ed/Screen_Shot_2017-07-25_at_12.42.40_PM.png" alt="Screen_Shot_2017-07-25_at_12.42.40_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Column 1- Tells you what type of engagement your song has had.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Column 2- Tells you how many engagements of each type you have.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Pi chart(% engagements)- This tells you the approximate number of engagements of a certain type over the number of total engagements.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Example: This person has a total of 5,229 engagements. Favorites make up over 50% of the 5,229 engagements.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Reactions to Song'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322715/1713d4764f104d17a2b3aabd/Screen_Shot_2017-07-25_at_1.08.05_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322715/1713d4764f104d17a2b3aabd/Screen_Shot_2017-07-25_at_1.08.05_PM.png" alt="Screen_Shot_2017-07-25_at_1.08.05_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This graph shows you where people are skipping your song or making engagements. This graph also has the same capabilities as the "Plays Timeline" graph. You can solely look at skips or solely look at engagements by clicking the Skips or Engagements circle at the top of the graph. This graph is useful because it shows you where people are skipping your song and where they are making engagements.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Gender and Ages'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322717/46bab2b03f629e57b271fb5c/Screen_Shot_2017-07-25_at_1.11.01_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322717/46bab2b03f629e57b271fb5c/Screen_Shot_2017-07-25_at_1.11.01_PM.png" alt="Screen_Shot_2017-07-25_at_1.11.01_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>The 'Gender and Ages' graph shows you who is listening to your music It tells you who's getting the sponsored play. It tells you their gender and their age group. You can also tell who is making "engagements" to your song by clicking 'Engagements' at the top left corner of the graph right next to 'Sponsored Plays'. This graph is also similar to the previous graphs in the analytics page where you can isolate a certain group and see the numbers. So if you wanted to see only the numbers for male listeners or vice versa you can click the little boxes next to male and female on the top of the graph.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>'<strong>Geography'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322719/ad1f300ea03a67ab79cb7050/Screen_Shot_2017-07-25_at_1.14.00_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322719/ad1f300ea03a67ab79cb7050/Screen_Shot_2017-07-25_at_1.14.00_PM.png" alt="Screen_Shot_2017-07-25_at_1.14.00_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This graph breaks down where your listeners are. It shows you which countries your song has been played in and how many times they have been played in those countries. You can hover over the country you want to the know the demographic for and it'll tell you the exact number. You can also tell where the "engagements" are being made by clicking 'engagements' at the top left corner of the graph. The countries that are grey are countries that haven't heard your song...yet.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Countries and Cities'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322725/0264fdddf5a92f04b113520b/Screen_Shot_2017-07-25_at_1.18.38_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322725/0264fdddf5a92f04b113520b/Screen_Shot_2017-07-25_at_1.18.38_PM.png" alt="Screen_Shot_2017-07-25_at_1.18.38_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This is a breakdown of each country the number of total sponsored plays, engagements, and percent of engagements over number of plays.</p>
</div>

How to Understand the Analytics Page (Deezer Campaign)

<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>The Analytics Page for an 8tracks Campaign</strong></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>'<strong>Play Sources'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322689/78dff4809817c05a0d395121/Screen_Shot_2017-07-25_at_3.07.59_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322689/78dff4809817c05a0d395121/Screen_Shot_2017-07-25_at_3.07.59_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Budget Spent- How much money you have spent for your campaign</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Avg CCP- This number is the average cost per play for your campaign</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Sponsored Plays- The number of times your song has been played.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Engagements- An engagement is defined as any positive interaction taken with your song outside of listening to it. It includes favorites, shares, follows, Soundcloud clicks, etc. The example picture above shows that the artist had 66 engagements for his campaign. The breakdown of the engagement type will be discussed in the "Engagement Breakdown" section.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Play Sources- This tells you where your music is being played and how many times it is being played</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>*Note* Make sure that when you are looking at your analytics that you make the timeline for "all time" that way you can see the progress of your song throughout the whole time you have had your campaign.</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322711/3eb7804104c50e2238ec5571/mceclip1.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322711/3eb7804104c50e2238ec5571/mceclip1.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Plays Timeline' </strong></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>The Play timeline explains how many times your song was played during the time period that you input. If you want to change the time period you can use the two bluish grey bars on the bottom of the graph to adjust the time period.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You can also solely look at plays or solely look at engagements by clicking plays or engagements at the top of the graph. Click the little circle that corresponds with the one that you want to solely see.</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322729/a31b7827e5e5d31b6dcf270e/Screen_Shot_2017-07-25_at_3.22.47_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322729/a31b7827e5e5d31b6dcf270e/Screen_Shot_2017-07-25_at_3.22.47_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>'<strong>Engagement Breakdown'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322740/acc8881e2c621e8f69359333/Screen_Shot_2017-07-25_at_3.40.58_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322740/acc8881e2c621e8f69359333/Screen_Shot_2017-07-25_at_3.40.58_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Column 1- Tells you what type of engagement your song has had.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Column 2- Tells you how many engagements of each type you have.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Pi chart(% Engagements)- This tells you the approximate number of engagements of a certain type over the number of total engagements.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Example: This person has a total of 66 engagements. Favorites make up 100% of the 66 engagements.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Reactions to Song'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322751/631d5d7b8095bcc343988081/Screen_Shot_2017-07-25_at_3.43.33_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322751/631d5d7b8095bcc343988081/Screen_Shot_2017-07-25_at_3.43.33_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This graph shows you where people are skipping your song or making engagements. You can also play the song at the bottom by pressing the play button. This way, you can tell at what point of the song people are skipping or "engaging". This graph also has the same capabilities as the "Plays Timeline" graph. You can solely look at skips or solely look at engagements by clicking the Skip or Engagements at the top of the graph. This graph is useful because it shows you where people are skipping your song and where they are making engagements.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Gender and Ages'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322762/e83e96d320e7b5ec23aa9758/Screen_Shot_2017-07-25_at_3.56.51_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322762/e83e96d320e7b5ec23aa9758/Screen_Shot_2017-07-25_at_3.56.51_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>The 'Gender and Ages' graph shows you who is listening to your music. It tells you who's getting the sponsored play. It tells you their gender and their age group. You can also tell who is making "engagements" to your song by clicking 'Engagements' at the top left corner of the graph right next to 'Sponsored Plays'. This graph is also similar to the previous graphs in the analytics page where you can isolate a certain group and see the numbers. So if you wanted to see only the numbers for male listeners or vice versa you can click the little boxes next to male and female on the top of the graph.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Geography'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322767/f4fde6d3342641777cbf332c/Screen_Shot_2017-07-25_at_4.01.14_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322767/f4fde6d3342641777cbf332c/Screen_Shot_2017-07-25_at_4.01.14_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This graph breaks down where your listeners are. It shows you which countries your song has been played in and how many times they have been played in those countries. You can hover over the country you want to the know the demographic for and it'll tell you the exact number. You can also tell where the "engagements" are being made by clicking 'engagements' at the top left corner of the graph. The countries that are grey are countries that haven't heard your song...yet.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Cities and Regions' </strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322768/6099e0c607f367ef29e88267/Screen_Shot_2017-07-25_at_4.02.53_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322768/6099e0c607f367ef29e88267/Screen_Shot_2017-07-25_at_4.02.53_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong> </strong></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This is a breakdown of each country the number of total plays, engagements, and percent of engagements over number of plays. For a further breakdown of regions and cities you can click on the country and it will give you a breakdown of its regions.</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322770/dee1f3a1cd09328d2a3f0ae3/Screen_Shot_2017-07-25_at_5.36.35_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322770/dee1f3a1cd09328d2a3f0ae3/Screen_Shot_2017-07-25_at_5.36.35_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>If you still have questions you can always contact us at <a href="mailto:community@feature.fm" target="_blank" rel="nofollow noopener noreferrer">community@feature.fm</a>.</p>
</div>

How to Understand the Analytics Page (8tracks Campaign)

<div class="intercom-interblocks-image intercom-interblocks-align-left"> </div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322688/ef1af03ad39c8dfa12c8b254/Screen_Shot_2017-07-26_at_11.46.43_AM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322688/ef1af03ad39c8dfa12c8b254/Screen_Shot_2017-07-26_at_11.46.43_AM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Placements -</strong> Total number of web pages your song was placed on</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Viewed impressions-</strong> Total times your song was actually seen by a real person. You are only charged for viewed impressions when someone actually sees your song.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Clicks-</strong> The total number of times someone has clicked on your song or call to action.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>CTR-</strong> The click through rate. The total clicks divided by viewed impressions.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Budget Spent-</strong> How much money you have spent.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Traffic Sources</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322706/6308a52ea8b0bfc2a4bed74e/Screen_Shot_2017-07-26_at_11.52.26_AM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322706/6308a52ea8b0bfc2a4bed74e/Screen_Shot_2017-07-26_at_11.52.26_AM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p> </p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This data shows where your song is being placed. It breaks down the different sites that your song has been on, how many times they have been placed there (Placements), the total number of times your song was actually seen by a real person(Viewed impressions), how many times someone has clicked on your song (Clicks), and the percentage of the clicks over the number of impressions (CTR).</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Campaign Timeline'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322720/98252dd4833e74b5dc7bbade/Screen_Shot_2017-07-26_at_11.57.23_AM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322720/98252dd4833e74b5dc7bbade/Screen_Shot_2017-07-26_at_11.57.23_AM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This graph shows you the number of placements, viewed impressions, and clicks your campaign has had since you first started. The lighter/faded blue represents the placements(number of times your song was placed on a site), the darker blue line represents the viewed impressions(number of times your song was actually seen by a person), and the purple represents the clicks (how many people clicked on your song). If you solely want to see placements, viewed impressions, or clicks, you can click on the little circles right next to "placements", "viewed impressions", and "clicks" on the top center of the graph.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>If you want to change the time period you can use the two bluish grey bars on the bottom of the graph to adjust the time period.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>'Geography'</strong></p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/78322738/38c11ffbd389f462c9b0bec2/Screen_Shot_2017-07-26_at_12.12.39_PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/78322738/38c11ffbd389f462c9b0bec2/Screen_Shot_2017-07-26_at_12.12.39_PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>This part of the analytics page shows you where in the world your song is being placed, and how many times it's being placed, viewed, and clicked on. The CTR percentage shows the number of times it was clicked over the number of times it was placed in our partnered websites.</p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>If you have anymore questions you can always contact us!</p>
</div>

How to Understand the Analytics Page (Website Campaign)

<p style="text-align:">A Viewed Impression is when your music is put on a music website and actually seen by a user. Every time it is placed on a website such as PopMatters and viewed by a fan it will count as a Viewed Impression. You will only be charged for placements of your song on web pages when someone actually sees your song.</p><div style="text-align:;"><img src="https://featurefm.zendesk.com/hc/article_attachments/360055213052/5ea0bfe290be4.jpeg" width="" height=""></div>

What are Viewed Impressions?

<p style="text-align:left">When a fan visits your Feature.fm link, we automatically detect where that person came from. This is called referrer information, and is a valuable tool to see how your campaign performs across different traffic sources.</p><p style="text-align:left">However, this technique is not perfect for two reasons:</p><ol>
<li>Sometimes traffic sources do not supply referrer information. In those cases, we display the referrer info as being "Direct".</li>
<li>Referrer info cannot differentiate between different sources inside the same platform. This means that while you can see which traffic came from Facebook, you cannot tell the difference between traffic from two different Facebook pages.</li>
</ol><p style="text-align:left">For these reasons, we recommend using Feature.fm's channels or activities features. This lets you accurately determine the relative performance of your different promotions.</p>

How is referrer information reported?

Ads Analytics

<p>Audience data can be exported from Feature.fm in three ways:</p>
<ol>
<li><a href="#h_01JCP0B1WYA9PJR0RDHDC55J77">Smart link Insights</a></li>
<li><a href="#h_01JCP0C7HMYCT5HD2S446AW4TY">Audience Dashboard</a></li>
<li><a href="#h_01JCP0GQPHWK8HPZ58ES59CSBS">Email Integration</a></li>
</ol>
<p><em>*Users on the Basic Artist plan will only be able to export audience data from Smart Link Insights. </em></p>
<h3 id="h_01JCP0B1WYA9PJR0RDHDC55J77">Smart Link Insights</h3>
<p>Go into the individual link <strong>Insights </strong>and scroll to the Audience section. Click <strong>Export</strong>:</p>
<p><img src="https://featurefm.zendesk.com/hc/article_attachments/32201023228813" alt="Insights-Audience-Export.gif"></p>
<h3 id="h_01JCP0C7HMYCT5HD2S446AW4TY">Audience Dashboard</h3>
<p>Go to the Audience tab of your Feature.fm dashboard, select a <strong>Segment</strong> and click <strong>Export</strong>:</p>
<p><img src="https://featurefm.zendesk.com/hc/article_attachments/32201016578701" alt="Audience-tab-export.gif"></p>
<h3 id="01JCPNMYCS356WES0VGQG0YZXV">Email Integration</h3>
<p>If you use Mailchimp or ActiveCampaign, you can automatically import all collected fan emails to a designated mailing list by synching your account through the <strong>Integrations</strong> page in your Feature.fm Account Settings. Refer to these articles for further setup guidance:</p>
<p><a href="https://help.feature.fm/articles/31900398261261-How-to-Sync-Audience-Emails-with-MailChimp-or-Active-Campaign">How to Sync Audience Emails with Mailchimp or ActiveCampaign</a></p>
<p><a href="https://help.feature.fm/articles/31898789524365-Generate-and-Retrieve-API-Keys-from-MailChimp-or-Active-Campaign-for-Email-Integration">Generating and Retrieving API Key for Email Integration</a></p>

How to Export Audience Data

<div class="educate__article__header">
<h2 class="educate__article__view__summary">Our email collection feature allows your fans to sign up to your mailing list directly on your Smart Link.</h2>
</div>
<div class="educate__article-composer" dir="ltr">
<div class="intercom-interblocks">
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>When creating a Smart Link, Pre-Save, or Scheduled Release link, you now have the option to collect your fan's email addresses without requiring a connection to their account on services like Spotify, Apple, Tidal, and Deezer. This tool can massively help you to grow your digital marketing list, and gain new fans! Check it out in action below!</p>
<p class="wysiwyg-text-align-center"><img src="https://featurefm.zendesk.com/hc/article_attachments/360073664812/Screen_Recording_2020-10-23_at_09.42_AM.gif" alt="Screen_Recording_2020-10-23_at_09.42_AM.gif"></p>
<p> </p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>How to turn email collection on?</strong></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>1. When creating or editing your smart link or pre save, go to the link creation tab. You'll add email collection similarly to any other store on your links. Just search for email subscribe in our stores list, and then click add.</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"> </div>
<div class="intercom-interblocks-image intercom-interblocks-align-left wysiwyg-text-align-center"><img src="https://featurefm.zendesk.com/hc/article_attachments/360073939571/Screen_Recording_2020-10-23_at_09.38_AM.gif" alt="Screen_Recording_2020-10-23_at_09.38_AM.gif"></div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"> </div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>2. You can choose to edit the Title and Action Button text, or keep the original. To do this, go into your link settings, and uncheck the box that says "stores order". You'll then be able to edit both the email store name and the call to action. You'll be able to change the order of the stores by dragging and dropping it in your preferred place.</p>
<p> </p>
<p class="wysiwyg-text-align-center"><img src="https://featurefm.zendesk.com/hc/article_attachments/360073939471/Screen_Recording_2020-10-23_at_09.40_AM.gif" alt="Screen_Recording_2020-10-23_at_09.40_AM.gif"></p>
<p> </p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Enable Email Collection by Default to Artist Folder</strong></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>in your<em> Artist folder settings -&gt; Link Settings</em> you can add the Email Subscribe store to your default stores. This ensures the store is added to all of the links to the corresponding artist folder.</p>
</div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"> </div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><img src="https://featurefm.zendesk.com/hc/article_attachments/360073936511/Screen_Shot_2020-10-23_at_11.22.28_AM.png" alt="Screen_Shot_2020-10-23_at_11.22.28_AM.png"></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p> </p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><strong>Where can I see the email I collected?</strong></p>
</div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>1. To view your fan emails, first click into your analytics dashboard (the graph button entitled "Insight"):</p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/148032924/3b839389fa0093b43895868c/Untitled+6.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/148032924/3b839389fa0093b43895868c/Untitled+6.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>2. Scroll down to your summary, and you'll be able to view your fan data. If you have email collection enabled on a Pre-Save link, your captured emails will be displayed together and we will note "email subscriber" as their sign up method on the left:</p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/148031945/7b13bba8cca8f3b8e38d1533/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/148031945/7b13bba8cca8f3b8e38d1533/image.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>3. You can export your emails by clicking on the blue "Export" button on the top right hand side of the page. The amount of emails you are able to export will be pendent upon the <a href="https://feature.fm/pricing/" target="_blank" rel="nofollow noopener noreferrer">tier of Marketing Suite</a> you are subscribed to.<br><br><strong>Audience Tab (For Pro users only)</strong></p>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>The Audience tab is an available feature for Pro users. It allows you to see all of the emails you have collected from any Pre-Save / Action Page / Email Collection campaign in a holistic view.</p>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You can filter your saved audiences based on streaming platform, subscription type, and location. These can be saved as direct segments within your account, or you may also export them in a .csv format.</p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/148033625/e2dfd76b0e901d9402b61e75/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/148033625/e2dfd76b0e901d9402b61e75/image.png"></a></div>
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<p><strong>How Does Email Collection Look?</strong></p>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Here is an example of a Smart Link with the email collection widget turned on:</p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/148030275/7607ba60915471db9981c90b/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/148030275/7607ba60915471db9981c90b/image.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Once a fan hits "subscribe", they will prompt a field to open up to enter their email address. Hit "enter", and your fan will receive a green success message:</p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/148030429/3ddbf34af0d6a194895ad929/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/148030429/3ddbf34af0d6a194895ad929/image.png"></a></div>
<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/148049449/199aff47ab7358c29d3aa845/image.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/148049449/199aff47ab7358c29d3aa845/image.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You've now gained a new fan!</p>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p> </p>
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Collect Fan Emails On Your Smart Link / Pre-Save Link

<div class="intercom-interblocks-heading intercom-interblocks-align-left">
<h1>1. Audience Dashboard (Pro only feature)</h1>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p><a href="http://feature.fm/" target="_blank" rel="nofollow noopener noreferrer">feature.fm</a> offers a centralized audience dashboard where you can keep track of your collected audience emails. Email collection can be utilized for a number of purposes such as picking a winner to give VIP tickets to, grow your mailing list, or to get a better understanding of who is listening to your music and where.</p>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You fans emails will be listed, along with their locations and ages. You can see what preferred streaming services they use and whether or not they’re on a paid or free plan. </p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090201/f0a315c63450203f0c20e617/Screen+Shot+2020-02-14+at+4.55.56+PM+copy.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090201/f0a315c63450203f0c20e617/Screen+Shot+2020-02-14+at+4.55.56+PM+copy.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>In our dashboard you’re able to export your entire email list. To do this, click on “export” shown below. A download of your email list will commence in .csv format.  </p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090244/f78fd9f456bed7ccccbe4357/Screen+Shot+2020-02-14+at+5.13.38+PM+copy.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090244/f78fd9f456bed7ccccbe4357/Screen+Shot+2020-02-14+at+5.13.38+PM+copy.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Segmentation can also be used to identify different demographics. Let’s say you wanted check out all of the how many of your fan emails were from Paid Apple Music users in Chile.</p>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Start by checking off audience filters to the left of your screen, and the list will update to those parameters. </p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090337/04a8f5c8b8edd734f36cc20e/Screen+Shot+2020-02-14+at+5.20.32+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090337/04a8f5c8b8edd734f36cc20e/Screen+Shot+2020-02-14+at+5.20.32+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>It’s also possible to save that segment from Chile that we just created. Simply click on “Save Segment” in the upper right hand corner next to export, and your .csv file will download. </p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185090373/39401c83378ef1ec7d3eed63/Screen+Shot+2020-02-14+at+5.13.38+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185090373/39401c83378ef1ec7d3eed63/Screen+Shot+2020-02-14+at+5.13.38+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Your audience data is accessible to you for life!</p>
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<div class="intercom-interblocks-heading intercom-interblocks-align-left">
<h1>2. Individual Smart Link, Pre-Save, or Action page analytics.</h1>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>You can also access fan email addresses and audience insights for an individual link like a pre-save. Click on the small bar graphics to the right of your links to access your insights.</p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/185091655/f794711a27fe640d64344974/Screen+Shot+2020-02-14+at+5.33.02+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/185091655/f794711a27fe640d64344974/Screen+Shot+2020-02-14+at+5.33.02+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Scroll down the page to view your audience specific to your link. </p>
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<div class="intercom-interblocks-image intercom-interblocks-align-left"><a href="https://downloads.intercomcdn.com/i/o/195283688/345e1e535bc669f5f85454e2/Screen+Shot+2020-03-25+at+12.28.42+PM.png" target="_blank" rel="noreferrer nofollow noopener"><img src="https://downloads.intercomcdn.com/i/o/195283688/345e1e535bc669f5f85454e2/Screen+Shot+2020-03-25+at+12.28.42+PM.png"></a></div>
<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>Other analytics included in addition to your audience data are your Timeline, Top Channels, Activities, Top Referrals, Top Services and Locations.</p>
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<div class="intercom-interblocks-paragraph intercom-interblocks-align-left">
<p>For more information on reading these insights, check out <a href="https://featurefm.zendesk.com/hc/en-us/articles/360042839292" target="_blank" rel="nofollow noopener noreferrer">Understanding Pre-Save Analytics</a></p>
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The Audience Dashboard

<h1 id="h_01HMVVXKQ2RE9G2TSEFGAR85F7"><strong>What is Attribution Reporting?</strong></h1>
<p>Attribution reports give you more information about customer behaviors, specifically about their actions taken and what ultimately gets them to successfully complete a sale, conversion, or another goal you are measuring against. </p>
<p>With Feature.fm’s attribution reports (Streaming and Sales conversion data), you are able to see beyond landing page views and clicks to services. You can also see what happens after the click-to-service, e.g. a purchase or a stream. </p>
<h1 id="h_01HMVVY60T81Q02T8W4PQ5PPCA"><strong>Which platforms are currently supported by Feature.fm’s attribution reporting?</strong></h1>
<p>Feature.fm currently supports attribution reporting with Rough Trade, Anghami, Qobuz, Boomplay, YouTube and YouTube Music.</p>
<h1 id="h_01HMVW2C3VN1CYCMSRCTQX7WV4"><strong>How do I use Feature.fm’s Attribution Reporting?</strong></h1>
<p>For Streams, this data is automatically tracked through your Feature.fm smart links that have YouTube*, YouTube Music*, Rough Trade, Anghami, Qobuz, and/or Boomplay included. </p>
<p>For Sales, you can enable this type of Reporting by <a href="https://help.feature.fm/hc/en-us/articles/360045367072"><span class="wysiwyg-underline" style="color: #1155cc;">plugging in the Feature.fm Conversion Pixel into your merch store or D2C platform</span></a>. </p>
<p><em>*Note: YouTube and YouTube Music privacy rules require a minimum of 50 streams through a landing page in order for streaming data to be reported.</em></p>
<h1 id="h_01HMVW2RJPCG98WDYJ388CQ8QE"><strong>Who has access to Attribution Data?</strong></h1>
<p>This data is available to all Pro Artist, Pro Marketer and Enterprise customers. </p>
<h1 id="h_01HMVW3AWK7TF7DWSE6GE9E2RG"><strong>Where can I find these reports?</strong></h1>
<p>Conversion Tracking analytics are inside individual link analytics or the <strong>Insights </strong>page. Click the graph icon next to the blue <strong>Get Link</strong> button and you will see your Insights dashboard appear first. Navigate over to the <strong>Conversion</strong> dashboard, and here you will see streaming and sales data. </p>

Attribution Reporting: Streaming and Sales Data available in your Feature.fm Dashboard

<div class="intercom-interblocks-paragraph no-margin intercom-interblocks-align-left">
<h3>What is a conversion and attribution data?</h3>
<p>A conversion is an action that a person takes on your website/app such as purchasing, registering, downloading, or viewing a particular page. <a class="c-link" href="http://feature.fm/" target="_blank" rel="noopener noreferrer" data-stringify-link="http://Feature.fm" data-sk="tooltip_parent" aria-describedby="sk-tooltip-10703"><span class="wysiwyg-color-blue">Feature.fm</span></a> allows you to report these actions to us, so we can report them back to you in your <span class="wysiwyg-color-blue"><a class="c-link" href="http://feature.fm/" target="_blank" rel="noopener noreferrer" data-stringify-link="http://Feature.fm" data-sk="tooltip_parent" aria-describedby="sk-tooltip-10704">Feature.fm</a></span> analytics dashboards. This helps you better understand how your marketing efforts result in sales.</p>
<h3>How to install Conversion Tracking for your merch store</h3>
<p>We've developed an API endpoint and SDK for conversion data reporting. This means you'll be able to implement it for any D2C stores to view the conversion/sales reporting in <a href="http://feature.fm/" target="_blank" rel="nofollow noopener noreferrer"><span class="wysiwyg-color-blue">Feature.fm</span></a>.</p>
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<div class="intercom-interblocks-paragraph no-margin intercom-interblocks-align-left">
<p><strong>Step 1:</strong> Let us know the stores in the FFM system that you have ownership of and we'll include in the URL a custom parameter of "ffm=uniqueid".</p>
<p>This unique id will be used to attribute the conversion reporting. It's also being used at the end of any URL used for "Official Site" or "Official Store" generic stores.</p>
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<div class="intercom-interblocks-paragraph no-margin intercom-interblocks-align-left">
<p><strong>Step 2:</strong> You can install the code found in our <span class="wysiwyg-color-blue"><a class="c-link" href="https://developers.feature.fm/#conversion-api" target="_blank" rel="noopener noreferrer" data-stringify-link="https://developers.feature.fm/#conversion-api" data-sk="tooltip_parent" aria-describedby="sk-tooltip-12139">conversion documentation here</a></span> to your merch store in order to implement the reporting back to your Feature.fm anlaytics.</p>
<p>If you use a 3rd party that manages your merch store such as <a href="https://with-ochre.com/" target="_self">Ochre</a> or <a href="https://kingsroadmerch.com/" target="_self">Kings Road Merch</a>, please reach out to your account rep at your merch provider to ask them to add the code for you. </p>
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<div class="intercom-interblocks-paragraph no-margin intercom-interblocks-align-left">
<p> <strong>Step 3:</strong> Review your results in the new "Conversions" tab.</p>
<p class="wysiwyg-text-align-center"><img src="https://featurefm.zendesk.com/hc/article_attachments/360061433771/image__10_.png" alt="image__10_.png" width="524" height="399"></p>
<p class="wysiwyg-text-align-center"><img src="https://featurefm.zendesk.com/hc/article_attachments/360061267892/image__11_.png" alt="image__11_.png" width="524" height="399"></p>
<p><strong>Step 4:</strong> Share your results with your team members by copying and pasting the URL in the upper right hand corner.</p>
<p>Need help installing? <span class="wysiwyg-color-blue"><a href="https://featurefm.zendesk.com/hc/en-us/articles/360045260172" target="_self">Contact us</a></span></p>
</div>

Analytics & Reporting

Marketing Analytics

Ads Analytics

The Audience Dashboard

Conversion Data Reporting